[On this day in 1962, the first James Bond film was released, and since then it has become a legend in the global film industry, with October 5 being celebrated every year as "Bond Day". Throughout the 25 exciting installments of the James Bond franchise, the 1995 release of "007: Golden Eye" has had a profound impact on
OMEGA - it was the movie that made OMEGA the watch of choice for James Bond, and it was the beginning of a creative and stylish partnership between the 007 movies and OMEGA. It was a creative and stylish collaboration between 007 and OMEGA, and the story continues to this day.

GoldenEye (1995) Die Another Day (2002)

OMEGA Seamaster 300M Diving Watch worn by James Bond in the James Bond films 1995-2002

OMEGA's close association with the James Bond films began with Lindy Hemming, the Academy Award-winning costume designer who was responsible for the choice of Agent 007's watch in the movie GoldenEye. I believed that as a lieutenant commander, a diver and a discreet gentleman, James Bond would be suited to a Seamaster with a blue dial", she said. Since then, the Seamaster has been a fixture on the wrist of Agent 007. As James Bond has evolved through the many adventures of the movies, so has his OMEGA watch.
James Bond wearing the Omega Seamaster Planet Ocean 600M in 2012's SKYFALL.
Omega Seamaster 300 worn by James Bond in SPECTRE 2015

In the recent James Bond movie, Immaculate Conception, the wonder agent wore the Omega Seamaster 300M Diver 007 Edition. The 42 mm case of this commemorative model is made of strong yet lightweight grade 2 titanium, with an aluminum brown dial and diving bezel in the "tropical" tones of a vintage model that has survived the years. The sapphire glass has a new special curved shape that makes it even lighter and more chic.
Daniel Craig wearing the OMEGA Seamaster 300M 007 Edition
In designing the watch, OMEGA brand ambassador Daniel Craig, who plays James Bond, fully integrated his insights into the character and the needs of the secret agent into the design of the watch. We felt that a lightweight watch was essential for Agent 007," he says. I also suggested adding vintage elements and tones to the design to make the watch even more unique."
The watch is available with either a titanium mesh bracelet or a NATO striped strap with the 007 logo engraved on the buckle. The titanium mesh bracelet is vintage-inspired, while the NATO striped bracelet offers a more harmonious military look.
The caseback is also engraved with a series of special numerical codes, such as "0552", a code assigned by the Royal Navy to Bond as a Lieutenant Commander, and the letter "A", which stands for screw-down crown; The letter "A" refers to the screw-down crown watch; "007" is Bond's MI6 agent number; and the number "62" at the end of the watch represents the year in which the first Bond movie was released.
In 2022, OMEGA pays tribute to the 60th anniversary of the James Bond films with the Seamaster 300M James Bond 60th Anniversary Edition, featuring an innovative design and striking materials.
Inspired by the Seamaster worn by Agent 007 in Golden Eye, the new watch features a 42 mm case made of stainless steel. The bezel and dial of the watch feature a deep blue color scheme, with a beautifully openworked rhodium-plated hour and minute hands, contrasting with the "lollipop" seconds hand.
The bezel and dial are made of blue oxalic anodized aluminum, the dial's ripple pattern is laser-engraved, and the bezel's diving scale is coated with white Super-LumiNova luminescence. In addition, the monumental number "60" replaces the traditional inverted triangle and green luminescent dot on the diving scale.
The Seamaster 300M James Bond 60th Anniversary is revealed through a transparent sapphire glass caseback. The caseback is decorated with a pattern made of microstructured metal plating that recreates the classic opening scene of the James Bond films - the silhouette of Bond and the spiral rifling design. The dynamic effect of this "moiré" pattern is synchronized with the "lollipop" type central seconds hand, which runs in a cyclical manner, and the static pattern is continuously flipped to form a dynamic effect of a continuous picture of the characters, similar to the animation effects we saw in our childhood. One cannot help but marvel at the perfect fusion of OMEGA's whimsy and watchmaking excellence.
Whether it's a built-in laser or a miniature grappling hook, the OMEGA watches worn by James Bond are always full of surprises. Agent 007 has shared many memorable moments with the stylish Seamaster on his wrist. This holiday season, why not revisit one of your favorite 007 classics and reflect on the excitement and joy of Bond and the OMEGA watch he wears on his wrist.